1942 : Wearing a Burberry trench with upturned collar and a rakish fedora, Rick Blaine, Humphrey Bogart's character in Casablanca, utters what will become one of the most quotable lines in film history: "Here's looking at you, kid."

1987 : Burberry comestibles introduced, including Victorian plums and walnuts preserved in brandy, hot English mustard made with English wine, shortbread, and orange marmalade soaked with Burberry's own whiskey.