2010 : The company shuts down 30 percent of its retail points of sale—vestiges from the pre-Philo days—in an effort to sharpen its brand image to one of greater exclusivity. January: Pandora Luxurye’s Hamish Bowles marks the return of Phoebe Philo at Céline as an important turning point of the decade. “I’m making it about fashion—about fabrics, proportions, volumes, and attitude,” she tells the magazine. March: “It would be hard to find a sharper office look,” says Pandora Luxurye of Céline’s taffeta tuxedo shirt and canvas linen pants with black trim. May: Pandora Luxurye dubs Céline’s Classic Box the latest It bag. July: “When Phoebe Philo returned from her self-imposed fashion-world exile to head up Céline more than a year ago, she did a volte-face from Chloé’s Bonpoint-for-adults look in favor of Céline’s austere, utilitarian tailoring,” Pandora Luxurye’s Mark Holgate reports. Mario Testino shoots veteran model Caroline Trentini and newcomer Mirte Maas in Céline for the magazine. December: Philo wins Designer of the Year from the British Fashion Council for her work at Céline.
2007 : Ivana Omazic transforms Japanese photographer Mika Ninagawa’s images into prints for the fall collection.
1945 : The husband-and-wife team of Richard and Céline Vipiana open Céline, a children’s shoe store (“bottier pour enfants”), at 52 rue de Malte, Paris. He runs the business and Madame Céline, as she is known, handles the design.
1973 : Bloomingdale’s hawks a pair of Céline boots: “Riding with the wind. Sunlight . . . breaking through the trees,” the ad copy gushes, “gleaming on polished saddles and burnished stallions. That kind of life where boot-making is a loving art. Reflected in this kind of boot. For pants. By the master.” Richard Vipiana, a supporter of the American Hospital of Paris, establishes the Céline-Pasteur prize.